amplify logo

Boost your social reach with employee advocacy

Hootsuite Amplify makes it easy for your employees to safely share your content—extending your social reach.

Calculate your return

  • Total Facebook visits from campaign

    1,000
    Please choose a value between 100 - 250,000
    100
    250k
  • Landing page conversion rate

    10%
    Please choose a value between 0% - 50%
    0%
    50%
  • Close rate

    50%
    Please choose a value between 0% - 100%
    0%
    100%
  • Lifetime customer value

    $1,500
    Please choose a value between $100 - $50,000
    $100
    $50k

Calculate your investment

  • Total ad spend

    $1,000
    Please choose a value between $0 - $50,000
    $0
    $50k
  • Content creation costs

    $500
    Please choose a value between $0 - $25,000
    $0
    $25k
  • Labor costs

    $200
    Please choose a value between $0 - $5,000
    $0
    $5k

Your Return On Investment

($75,000 - $1,700) / $1,700
(Total Revenue - Total Investment) / Total Investment
4,312%
Leads
100
Sales
50
Total Revenue
$75,000
  1. You’ve launched a paid or organic campaign on Facebook
  2. You’ve used a dedicated landing page with some form of lead capture such as email sign-ups
  3. You’re sending leads to a sales team who will then turn those leads into sales
Feel free to substitute Facebook for another social network.

Still baffled by ROI?

Use our Social ROI Toolkit to nail the basics.
It includes three essential resources with simple guidance and clear frameworks.

Your data is beautiful. Share it.

Did your campaign produce a mountain of money?
Click the button below to share your results with your team, boss, clients, or supportive parent.

Tap into the power of employee advocacy with Amplify

Extend your reach

Use the incredible social influence of your employees by empowering them to share approved content across their social networks.

extend reach image

Keep your people engaged

Amplify’s clean and intuitive mobile-first environment boosts employee engagement by making it easy for your people to stay connected and informed.

Keep people engaged image

Simplify administration and reporting

Save time by managing messaging and measuring your results from within the Hootsuite dashboard.

Simplifying reporting image

Reduce risk

Create preapproved content for your organization to share, so that messaging is accurate, clear, and on-brand.

Reduce risk image
  • employee advocacy image
    Learn how to develop your own employee advocacy program to extend your reach and boost brand awareness.
  • workplace image

    Amplify Case Study

    How Hootsuite Boosts Reach, Recruiting, and Revenue with Employee Advocacy - Yes, Hootsuite built the best platform for employee advocacy. No, we weren’t using it as well as we could have been. Here’s how we fixed that.