Concrete actions lead to concrete results

From putting diversity and inclusion at the forefront of our culture, to supporting nonprofits and empowering
communities, we aim to create positive and enduring change within Hootsuite and beyond.

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Social Impact

We want to make a positive impact on the neighbourhoods and communities where we live and work, while empowering those who need it with our tools and resources.

  • Recipient of TrustRadius
    Tech Cares Award 2020

  • nonprofit organizations trust
    Hootsuite for their social media

  • decrease in carbon emissions
    in 2019

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Diversity, Equity, and Inclusion

We believe there is strength in diversity, and want to create
an equitable workplace where everyone feels seen, heard,
and valued.

Learn more


Hootsuite’s pledge to prioritize pay parity


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By empowering nonprofits through discounts and education, we help those on the frontlines of change use social media to make a real difference.

Doing good in the world is a journey of many small steps and deeds, not a destination. At Hootsuite, we are committed to continuously listening and doing better, because the challenges our world faces are ever-evolving. Our social impact and DEI strategy are shaped by our values, and sit at the heart of our business—ensuring we positively impact our employees, customers, neighbourhoods, and communities for the long term.

Tom Keiser CEO Hootsuite
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Our Impact in 2021

Following a year marked by social upheaval, organizations globally are realizing the need for a new path to growth—one which balances better business with a better world.

Read the highlights of our progress in 2021 and our areas of focus in 2022.