Skip to content
Landing Page Covid White Paper 1500X1950

Make the Shift

Adapting to more digital and social ways of being in a time of crisis

The coronavirus pandemic has dramatically changed how people connect, shop, and interact—leaving both the public and private sector scrambling to adapt.

But these new norms of increased social and digital activity offer organizations an opportunity to break from legacy practices and adopt more innovative ways of living up to their brand’s purpose, serving social-first customers and citizens, and building new speed into their decision making.

In this white paper, we cover three ways organizations should adjust their business and communications strategies in the chaotic months ahead:

  • Using social to protect human connection

  • Using social to mitigate business disruption

  • Using the lessons of the present to build for the future

Share this resource

* indicates required fields

Related Resources

Croda Enhances Customer Experiences with Hootsuite
owly asset not found

Case Studies

Croda Enhances Customer Experiences with Hootsuite

Watermark Gives its Retirement Communities a Voice
owly asset not found

Case Studies

Watermark Gives its Retirement Communities a Voice

Salary Negotiation for Social Media Marketers Get paid what you're worth with this step-by-step guide to initiating a salary conversation and framing your value.
owly asset not found

Toolkits

Salary Negotiation for Social Media Marketers

Get paid what you're worth with this step-by-step guide to initiating a salary conversation and framing your value.