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Resource Library
Social media is in our DNA
Explore hundreds of free resources to help you succeed in social.
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Case Studies
How Sodexo Universities builds meaningful connections with students
Sodexo Universities partnered with Hootsuite to increase customer satisfaction and build trust with its communities
Case Studies
How Meliá’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis
The company used social listening, engagement, influencers, and advocacy to strengthen brand awareness and loyalty throughout the ...
Strategy & Tactics
Take action on the 2021 trends using Hootsuite
No matter what your social goals are for 2021, you need the right tools to achieve them. Discover how you can use Hootsuite to ...
Research & Trends
Social Trends 2021 Report
Backed by data from over 11,100 respondents, and in-depth interviews with top experts at agencies, brands, and social platforms, ...
Case Studies
How a European Tourism Leader Earned a 200% Return on Investment in Social Media
Facing stiff competition, Pierre & Vacances Center Parcs Group transformed its social networks into acquisition and loyalty ...
Strategy & Tactics
Transform Your Business with Social Media
Social media is playing a key role in facilitating wider organizational change. But what does that look like in real life?
Strategy & Tactics
Social Selling in the New B2B Sales Process
How leading B2B sellers are using social media to find, connect with, understand, and nurture prospective clients
Products & Services
The Four Ways Hootsuite and Adobe Make You A Social Media Superhero
Discover how top brands use Hootsuite Enterprise and Adobe to drive real social success
Research & Trends
Digital 2020: October Update
Finish strong this year with the latest data from our Digital 2020 series
Research & Trends
Employee Advocacy Program Guide for Healthcare Institutions
How to plan, launch, and grow a successful employee advocacy program for your institution
Case Studies
How a Retail Experience Leader Went Digital
Faced with lockdowns, Clarins used Hootsuite and social media to bring its renowned in-store experience online
Research & Trends
The Social Transformation Report
How modern organizations are growing brand value, operational efficiency, and business impact with social media
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