The Social Campus
Improving the student, staff, and alumni experience with social media
Top-ranked schools are highly active on social networks—and they aren’t just targeting current students. They’re reaching out through the entire student lifecycle, building relationships that start before recruits even step on campus and continue long after graduation day.
In this guide, you’ll discover how a higher education institution can become a true social campus, in which each university department uses social media to accomplish its individual objectives, while working toward broader organizational goals.
Here’s what you’ll learn:
Insights and tactics to help you implement a campus-wide social media strategy
Strategies to increase enrollment applications, improve student satisfaction, raise donations, and enhance your reputation
Examples of leading schools and universities using social media in innovative and effective ways
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How Meliá’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis 
Case Studies
How Meliá’s Social-First Strategy Built Customer Loyalty and Business Resilience During a Crisis
Mapfre creates a united social media strategy to deliver a consistent brand voice across channels 
Case Studies
Mapfre creates a united social media strategy to deliver a consistent brand voice across channels
Instagram Carousel Template To boost your Instagram engagement without spending hours designing every post, just fill in the form to get instant access to our Instagram Carousel Template.
Strategy & Tactics
Instagram Carousel Template
To boost your Instagram engagement without spending hours designing every post, just fill in the form to get instant access to our Instagram Carousel Template.
Turn Comments Into Clicks with Auto-DMs Your essential guide to mastering Hootsuite's DM Automation tool - and prove its business impact. Turn comment sections into conversion machines without sounding like one.
Strategy & Tactics
Turn Comments Into Clicks with Auto-DMs
Your essential guide to mastering Hootsuite's DM Automation tool - and prove its business impact. Turn comment sections into conversion machines without sounding like one.